Sun Direct adds 2 new Hindi channels in its bouquet & offers free Top up pack

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Sun Direct adds 2 new Hindi channels in its bouquet & offers free Top up pack

Sun Direct Pvt Ltd, the leading direct-to-home (DTH) service provider will add more value and variety for its customers with its new option of including 1 free top up pack with the basic pack.

Top Up Pack Channels

Marathi TopUp -ETV Marathi & Zee Marathi

Gujarati TopUp -ETV Gujarati

Hindi Movie TopUp – Zee Cinema

The customer can choose any 1 of the above packs along with their basic packs – Shine Pack (North, Bengali and Oriya) at no extra cost.

In addition to the above, Sun Direct is also adding 2 more Hindi channels in its bouquet.
• Channel No: 324 – Sahara One (A 24-hour Hindi entertainment channel)
• Channel No: 362 – Sahara Filmy (A 24- hour Hindi movie channel)

On this occasion Mr Tony D’Silva, COO, Sun Direct said, “We believe in providing maximum entertainment to our customers by providing more value and variety. We have a vast audience across the country and to cater to their requirements we are happy to announce 2 new channels and free top up packs which will provide the customers with more entertainment options and will enable better television viewing. The customers can now enjoy value added services in Sun Direct platform.

The 2 new channels and the free top up packs will be available in the Sun Direct platform from 1st July, 2009 across various subscription packs: North Shine Pack (Hindi Entertainment), Bengali Shine Pack (Bengali Entertainment) and Oriya Shine Pack (Oriya Entertainment).

About Sun Direct: Sun Direct is a 80:20 joint venture between the Maran family and the Astro Group of Malaysia. Sun Direct has a current active subscriber base of over 3.6 million. Sun Direct offers a total of 200+ channels and has all the most viewed and new channels broadcasted in the country. The packages are customized in such a way that the subscriber pays only for what they watch. Sun Direct is the first DTH provider who recently launched HD services in the country. Sun Direct also introduced International channels in all their basic packs recently. Sun Direct offers all customer premises equipments like the dish and Set Top box free of cost to the customer, which is a practice followed by DTH platforms across the world. Sun Direct offers the 7 basic packs and biggest spread of 41 add on packs ranging from Rs 6 to Rs 300 per month of the most viewed channels.

[sadik_ht]

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[saurabh_g]

They have also increase the price of their base packs for north Shine pack price increase from Rs.99 +tax to Rs.120 + tax and for south it increased from Rs.75+ tax to Rs.99+ tax.