Hungama Mobile nominated in seven categories for 2010 Meffys Awards

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Hungama Mobile nominated in seven categories for 2010 Meffys Awards

Mobile Entertainment Forum (MEF) has announced the finalists for the 2010 Meffys Awards and Hungama mobile has been nominated in seven categories this year. These were selected by representatives from over 45 companies, publications and analyst houses. Meffy is now in its seventh year and this year's awards will be announced on June 21, 2010 at a special gala awards dinner at London's Covent Garden's. Hungama Mobile has been nominated in the following categories:

* In the Ad campaign category Hungama Mobile is nominated for the MixBacardi' campaign
* In the Content Discovery & Personalization category Hungama Mobile is nominated for Regional News Pack
* In the Cross Platform Content category Hungama Mobile is nominated for Digital Promotions Campaign for Love Aaj Kal
* In the Cross-Platform Technology category Hungama Mobile is nominated for Hungama.com
* In the Innovative Business Model category Hungama Mobile has been nominated for Full Songs @ 1
* In the Mobile First Innovation category Hungama Mobile is nominated for Social Music 2.0
* In the Music Service category Hungama Mobile for Full Songs @ 1

Hungama has come up with certain innovative products and campaigns this year. The 'MixBacardi' campaign has been hugely successful while with 'Digital Promotion Campaign for 'Love Aaj Kal' has started a new trend in Bollywood. With 'Full Songs @ 1' Hungama has bridged the gap between music lovers and their favorite tracks.