Reliance BIG TV showcases ‘AAGEY SEY RIGHT’ & ‘KISAAN’ on PPV

Reliance BIG TV showcases 'AAGEY SEY RIGHT' & 'KISAAN' on PPV

This festive season celebrate “AAGEY SEY RIGHT” & “KISAAN” on Reliance BIG TV

Mumbai, September 30, 2009: Reliance BIG TV, India’s fastest growing fully digital DTH service, during the festive season announces the showcase of the latest Bollywood blockbusters “AAGEY SEY RIGHT and KISAAN” on its platform. Reliance BIG TV has bought the DTH rights for both the movies from UTV motion pictures and the film will be available for viewing to its subscribers from October 2 onwards for a month on its Pay-Per-View channels.

Reliance BIG TV showcases 'AAGEY SEY RIGHT' & 'KISAAN' on PPV

Reliance BIG TV has announced a slew of new offerings with the objective of providing greater value to the customers. Reliance BIG TV has added 22 new channels to its platform. True to the spirit of Reliance BIG TV, the content offering is presented keeping in mind the festivity and holidays, for a family viewing experience through its Pay-Per-View platform.

“With the onset of festival season, we believe it’s a perfect opportunity for our viewers to enjoy latest blockbusters & wholesome entertainment through our Pay-Per-View offerings. The latest releases like Aagey Se Right, Kisaan and earlier Kaminey is an initiative by Reliance BIG TV to offer great content to our subscribers, especially during the festive season” said Umesh Rao, Senior Vice President, Reliance Big TV.

Aagey Se Right casts Shreyas Talpade, Shenaz Treasurywala, Shiv Pandit, Kay Kay Menon, Mahie Gill,and Vijay Maurya. It’s a story of chance, co-incidence and real life humor based in the present day Mumbai. The film is about a cop and terrorist. Through a series of events not in their control the cop loses his gun and the terrorist loses his heart. Their two worlds collide in a maze of chance and mayhem. The film is an edgy contemporary satire of the chaotic times that we live in where “Aage se right” may not be always right.

On the other hand, Kisaan – the story of a farmer, stars Arbaaz Khan, Sohail Khan, Jackie Shroff, and Diya Mirza in a sweeping, melodramatic saga of a powerful father, and his two sons. The film presents an honest view of the rugged life and goals of a simple farming family against the lush green agricultural lands of modern day Punjab. In the struggle of land and brotherhood, tragedy befalls forcing each man to re-examine his convictions.

This is a part of Reliance BIG TV’s effort to showcase new releases on its DTH platform especially during the festive season and offer innovative content to its subscribers. This festive offering gives the entire family an opportunity to view the film together on Reliance BIG TV at an attractive price of only Rs 50/. Reliance BIG TV DTH:
A wholly owned subsidiary of Reliance Communications, India’s largest integrated telecom service provider, offers India’s first fully Digital Home Entertainment Service using MPEG-4 platform, under BIG TV DTH brand. The world’s most advanced MPEG4 DTH technology platform enables BIG TV DTH to offer over 200 TV, Cinema and Audio channels, the highest by any other DTH operator in the country. With 32 exclusive movie channels in English, Hindi and Regional languages, BIG TV DTH offers a choice of 600 new movies every year, unmatched by any DTH or cable operator in the country.

The country’s largest on-ground infrastructure for a Home Entertainment created by TV DTH would enable the company to serve over 5 million new customers every year and will offer multiple price points and packaging BIG offers to suit needs of all customer segments. The state-of-the-art Customer Service mechanism is fully functional and ready to serve a minimum of 50,000 customers every day in 11 Indian languages. Available at launch at 1 lakh retail outlets across 6500 towns, over 2000 exclusive Reliance branded stores, BIG TV DTH is the largest retail rollout of a Home Entertainment Service in India. BIG TV DTH Toll Free Number: 1-800-200-9001; Website: www.BIGTV.co.in SMS BIGTV to 55454.

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